Who We are |
We are a diverse, multi-disciplinary team who brings our unique backgrounds and expertise together on every challenge. We believe that approaching every subject from different angles gets us a more accurate picture. Our team have, in prior lives, been:
- Marketing Executives.
- Brand Strategists.
- Start Up Entrepreneurs.
- NGOs.
- Public Sector
What we all share is a passion for businesses, their strategies and customers, understanding behavior, transforming organizations, and telling great stories.
Services
All the services we provide to our customers
- KAPB surveys (knowledge, attitude, practice and behavior).
- Program Evaluation (Baseline Study, Mid-Term Evaluation, Final Evaluation).
- Public opinion polls.
- Behavior change studies.
- Studies related to communication.
- Health-related studies.
- Consumer satisfaction rating
- Image Study
- Brand Loyalty Study
- Preference Study
- Market Segment Study
- Price Study/Research
- Competition study
- Audit of Retail and Distribution Channels
- Consumer Research
- Test of Concepts
- Midia test
- Brand test
- Product test
In the Data Quality Assessment (DQA), that has been gaining great importance in the country and in the world, Arusha Research positions itself as one of the pioneering companies for having great experts in its team. Approach includes:
- Definition of indicators.
- Design of Standard Operating Procedures (SOP).
- Implementation of AQD.
- Presentation of results and report.
- Qualified moderators (More than 20 years of working experience in the field of market research, health sector and humanitarian, education, agricultural and private sector).
- Additional services:
- Design of recruitment and interview guides.
- Recruitment of target audience.
- Simultaneous translation to main international languages.
- Translation to all local and international languages.
- Transcription of audios and videos to all local and international languages
- Full report
our team
Ainadine Juma
Meldina Valente
Mercino ombe
Clients and Partners
Our existence and journey would not be possible without the invaluable support of our clients and partners.
